Islamic Relief USA becomes IDEA.
Islamic Development & Empowerment in America — live on September 14, 2026 at 2:00 PM ET.
Three plans, running in parallel to launch.
What each plan covers and where it stands. Open any on the board for its full task list.
Rollout Plan
The core migration to IDEA
Legal, brand, website, donor systems, and internal comms — the bulk of the work between now and launch.
Budget
Tasks done
10 / 143
Workstreams
16
Marketing Plan
From launch through Ramadan
Paid media, content, influencer, PR, and the campaign calendar that carries the new name into Ramadan.
Budget
Tasks done
0 / 46
Workstreams
8
Interim Ops
Keeping the lights on
The operating model that keeps fundraising and marketing running while the two brands coexist.
Tasks done
2 / 29
Workstreams
2
One budget, built to the $20M ceiling.
$17.29M operating plus a $2.51M strategic reserve — every line editable and reconciled live.
Total authorized capital
$0M
$17,285,604 operating + $2,506,916 strategic reserve
Operating split
$1.92M
One-time · Jul–Dec 2026
$15.36M
Sep 2026 – Sep 2027
vs. $15M planning cap
−$2.29M
Strategic reserve
$2.51M
Eight gates stand between us and launch.
Each one is a decision that has to clear before go-live.
Launch
September 14, 2026, 2:00 PM ET
Six phases, from foundation to sustain.
Every phase and gate on one timeline. Click a phase to open it on the board.