IDEA launch
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IRUSA
IDEA
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Built by Flare Ads LLC
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Website
31
tasks
26
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Foundation
1/2
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Confirm final domain strategy (idea.us, idea.org, defensive registrations)
Website
YS
Yamen Selim
High
Not Started
Aug 1
Domain and email transition strategy locked
Gate G5
Website
Assign
Critical
Done
Aug 10
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task
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Build Readiness
0/13
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Meta Business Manager re-verification
Website
YS
Yamen Selim
High
Not Started
Jul 12 – Aug 1, 2026
Google Ad Grants re-verification (assume 60-day blackout window)
Website
YS
Yamen Selim
High
Not Started
Jul 13 – Aug 1, 2026
GoFundMe Pro rebrand — basic rebrand ~2 weeks; full rebrand 4–6 weeks
Website
YS
Yamen Selim
High
Not Started
Jul 12 – Aug 1, 2026
Email sender domain: SPF, DKIM, DMARC for new domain — begin warm-up
Website
YS
Yamen Selim
Critical
Not Started
Jul 24 – Aug 1, 2026
Map all domains, URLs, forms, campaign pages, apps, integrations, SSO connections, APIs, analytics
1/3
Website
YS
MA
Critical
Not Started
Jul 24 – Aug 10, 2026
Stripe business profile update (DBA path)
Website
Assign
High
Not Started
Jul 21 – Aug 10, 2026
Google Workspace domain transition plan
Website
YS
Yamen Selim
High
Not Started
Jul 26 – Aug 10, 2026
Jackson River / Springboard scope and timeline confirmation (potentially 2 months)
Website
YS
Yamen Selim
High
Not Started
Jul 23 – Aug 10, 2026
Transition landing page build (why / what changes / what stays / CEO video / FAQ / donation continuity)
1/3
Website
Assign
Critical
Not Started
Aug 10 – 24, 2026
Salesforce CRM name and template updates
Website
YS
Yamen Selim
High
Not Started
Aug 11 – 24, 2026
NetSuite / back-office system name updates
Website
Assign
Normal
Not Started
Aug 24
Rollback plan documented for all critical systems
Website
YS
Yamen Selim
High
Not Started
Aug 8 – 24, 2026
Website / SEO: transition hub, FAQ, CEO video, redirect map, metadata, analytics
Website
YS
Yamen Selim
High
Not Started
Aug 5 – 24, 2026
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name
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task
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subtask
Controlled Transition
0/4
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Transition landing page live on irusa.org
Website
YS
Yamen Selim
Critical
Not Started
Aug 20 – Sep 7, 2026
Full system smoke tests — donations, CRM, email, receipts, refunds
Website
YS
Yamen Selim
Critical
Not Started
Aug 22 – Sep 7, 2026
End-to-end donation testing (GoFundMe Pro, Stripe, Classy)
Website
YS
Yamen Selim
Critical
Not Started
Aug 30 – Sep 7, 2026
Email authentication validated (SPF, DKIM, DMARC pass)
Website
YS
Yamen Selim
Critical
Not Started
Aug 21 – Sep 7, 2026
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name
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task
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Public Launch
0/5
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Customer.io from-name + domain update
Website
YS
Yamen Selim
High
Not Started
Sep 7
Final website QA (no severity-1 defect; rollback ready)
Website
YS
Yamen Selim
Critical
Not Started
Sep 12
URL switch + redirect implementation — simultaneous with go-live
Website
YS
Yamen Selim
Critical
Not Started
Sep 14
Social handle name changes (all platforms, 30-min window)
Website
YS
Yamen Selim
Critical
Not Started
Sep 14
GoFundMe Pro Supporter Centre profile update
Website
YS
Yamen Selim
Normal
Not Started
Sep 14
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name
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task
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Stabilize
0/1
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Technical fixes and system/vendor completion
Website
YS
Yamen Selim
High
Not Started
Sep 16 – Oct 1, 2026
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